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purple whitening toothpaste
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The secret to a radiant smile

This purple toothpaste neutralizes yellow tones and reveals a whiter smile — without peroxide or sensitivity.

Instant brightness, every day.

Easy to use

1
Brush for 2 minutes with the purple toothpaste.
2
Rinse and reveal a whiter smile.
A simple step, instant results.

Why You'll Love It

A brighter smile in no time, without harsh treatments or sensitivity. The purple formula instantly neutralizes yellow tones from the very first use.

Visible whitening

Gentle on enamel

Long-lasting effect

Vegan & cruelty-free

Neutralizes yellow tones

Recommended by dentists

What are the ingredients?
Glycerin, water, sorbitol, hydrated silica, xylitol, peppermint oil, sweeteners, foaming agents, food-grade colorants, and dental protective agents.
How do I use it?
Apply 2 pumps to a soft toothbrush and brush in circular motions for 2 minutes. Use twice a day for 14 days for best results.
What is purple toothpaste?
It uses a color-correcting technique with purple pigments that neutralize yellow tones, revealing a whiter, brighter smile instantly.
Is it compatible with braces?
Yes, it's fully compatible with orthodontic treatments and remains gentle on teeth and gums.